Thatcham
The event brief
We were given a brief for Thatcham Research (a company specialising in vehicle safety) to create an experience-based sales expo roadshow to raise awareness of automated emergency braking systems within modern cars and how they can help save lives.
The event featured a series of interactive exhibits, demonstrations and presentations to educate the audience about automated emergency braking technology. Thatcham wanted this type of event to help them raise awareness of how vehicle safety technologies work and their benefits towards society and generate leads.
We designed the event so that it would appeal both to an audience with little knowledge about the car industry and experts in automotive technology or engineering – everyone could take something away from this roadshow.
At Surtees, one of the leading UK event production companies, we specialise in event production, conference production and planning, virtual events and AV hire.
Our event services have been helping people turn their fantastic ideas into outstanding events for 35 years. Whether you want to host a conference, workshop, or dinner party, we can help you plan and execute your vision. Our team has experience with everything from intimate gatherings of 10 guests to large-scale events with thousands of attendees.
Let us take care of all the details so you can focus on what matters most – making sure your event is successful!
Contact us today to find out more about how we can turn your great idea into a fantastic event!
Do you want to create something outstanding?
10 Things You Need To Know About Event Production In 2021
Event production isn't just about event planning. It's planning, budgeting and the management of a project, as well as marketing it to your audience. It's about the logistics, not just who and what will be there but how to make it happen effectively. Professional...
Virtual Events in 2021: Tips and Best Practice for Success
Virtual Events It's a brave new world out there. Gone are the days of travelling to conferences and meetings in person. This last year has been the year of the virtual event. Virtual events have always been valuable, but more and more businesses have been recognising...